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Founded by Pharrell Williams and Nigo, Billionaire Boys Club fuses streetwear pedigree with luxury sensibility, rooted in playful, forward-thinking design. The collection revolves around signature graphics—the astronaut emblem and bold arch and EU logos—applied across clean, wearable silhouettes like tees and hoodies. Crafted from premium cotton jerseys and loopback fabrics with thoughtful details such as ribbed trims, self-lined hoods and tonal stitching, each piece balances comfort with refined finish. Vivid prints, subtle patches and a confident palette make the range contemporary and versatile for anyone who values elevated casual style with a distinct identity.